DESI ST. AMANT-COPYWRITER
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Client: Platterful
Strategy: We make entertaining look easy.
Insight: Some people find hosting and entertaining difficult.
Concept: Hosting Secrets
Tagline: It’s Our Little Secret
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Manifesto: Hosting is scary. There is so much to organize and remember. On top of that, we want our guests to feel welcomed. Special. Like we put forth the effort. But there’s no need to lose sleep over parties--those we plan or those that fall unexpectedly into our laps. With Platterful, we have a way to make it look easy. Our guests don’t need to know about that video we watched or that subscription I had delivered before our dinner party. Platterful will keep our secrets and keep our guests happy.
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​Copywriter: Desi St. Amant
Art Director: Iman Salehian
The American Advertising Federation of Orange County (AAFOC)
REI
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Platterful
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