DESI ST. AMANT: CREATOR + COPYWRITER + EDITOR
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Want a copywriter, creator, and editor who can win over a room of teenagers, rally teammates to meet deadlines, build a story around a single idea, knows where to drop a killer em dash, and nail the tone—whether it's cheeky, heartfelt, or somewhere in between?

​Let's chat!


I have experience writing for social media, email, video & radio scripting, headlines, concepting, brochures, out-of-home (OOH) & billboards, banner ads, SEO, print, email funnels, landing pages, newsletters, Meta Ads, B2B marketing, consumer-facing marketing, and point-of-purchase (POP).

Also, I produce social media content and help clients with copyediting and proofreading long-form publications, including magazines and books.
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My Resume
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Ask me About:
Hula Dancing
Writing
Beekeeping
My Newsletter
Comma Rules
Podcasts
Poetry
Perseverance 
My Middle Grade Graphic Novel
Lilo, my Boston Terrier ​
Memes
Book Recommendations
Em Dashes 
Boy Mom-ing
Charcuterie Boards 
Inspirational Quotes 
Vinyl Records 
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My Resume
HOME
 •	Project Management •	Excellent Communication Skills •	Editing & Proofreading •	Storytelling & Scripting •	UX Design Fundamentals •	User-Centered Communication •	Creative Content Management •	Website Management •	Voice Over •	Instructional Design •	Creative Collaboration •	Flexible and Adaptable •	SEO Marketing Certified •	Microsoft Office, Google Suite, Adobe Acrobat, & Canva •	Spanish •	Accessibility & Inclusive Design Principles •	Certified Google Instructor  •	CapCut, DaVinci Resolve, YouTube Studio, & Studio One   •	Strong Presentation Skills •	Research  •	CRM & Email Newsletters (Mailchimp & Substack) •	Problem-Solving •	Short-form & Long-form Conversion-Driven Copy •	Content Planning & Production •	Mentorship •	Email Marketing FunnelEXPERIENCE 06/2022--Present	Freelance Copywriter, Writer, & Editor – Fullerton, CA •	Developed content strategies and messaging frameworks for creative agencies as well as clients across retail, health supplements, nonprofit, manufacturing, and professional services industries.  •	Wrote and edited conversion-focused copy for DTC and B2B brands, including landing pages, website copy, email marketing funnel campaigns, social content, printed brochures and magazines, launch videos, and scripts.  •	Supported website development through copy-driven wireframing, ensuring content structure aligned with user experience and information hierarchy.  •	Optimized copy for SEO performance, collaborating with clients to improve organic visibility and search relevance.  •	Provided substantive editorial feedback on digital and print publications, reviewing for grammar, tone, clarity, voice consistency, and brand alignment.  •	Managed client relationships independently from brief to final delivery, including intake, revisions, and feedback incorporation.  •	Collaborated with clients to refine voice, sharpen campaign messaging, and improve overall content performance.  •	Supported nonprofit clients -- including The Cystinosis Research Foundation and The Donna Clervi Foundation -- with mission-aligned communications materials.  Clients: American Advertising Federation of Orange County (AAFOC), S&S Flavors, Crossturn Consulting Group, Born Primate Co., The Cystinosis Research Foundation, Creative Aid, Concept Zombie LLC, The Donna Clervi Foundation, Happy Camper Deli, Widow's World, Organic CBD LLC, and Mad Cave Studios.  06/2023--05/2026      Copywriter & Content Creator, RPA Advertising Agency – Santa Monica, CA •	Produced original content for promotional advertisements and 360 campaigns. •	Developed cross-platform campaign messaging, storytelling, and paid performance creative aligned with brand tone and marketing goals, including scripts for TikTok, Meta, YouTube, radio, print advertisements, and TV.  •	Partnered with creative, strategy, and production teams to deliver high-quality assets across web, video, and social media channels, including on-set direction. •	Achievement: 2024 Radio Mercury Awards Finalist for branded storytelling on Apartments.com.  •	Managed multiple projects in a fast-paced environment with attention to detail. •	Wrote conversion-focused copy for direct-to-consumer brands in regulated industries, contributing to A/B testing and creative iteration, resulting in increased customer engagement and brand loyalty.  •	Developed direct response digital ads and creative for ARCO's Rewards App, contributing to 1.3 million app enrollments and over $3.7 million in consumer savings.  •	Concepted and produced Apartments.com digital social videos that garnered over 50 million views on YouTube. •	Developed Farmers Insurance social video concepts that achieved organic viral reach on TikTok (“The Bestest Insured Dog”) including a branded audio concept ('Me When I Hear the Farmers Jingle') that became a recurring user-generated meme across the platform. Clients: Internal, Honda, Farmers Insurance, ampm, Apartments.com, Homes.com, ARCO, La-Z-Boy, and new business. 06/2021--07/2023 	Editor, College Guidance – Villa Park, CA •	Oversaw content creation and editorial review with digital educational materials. •	Proofread writing, providing clients with differentiated, detailed, and prompt suggestions on the storytelling process to clarify goals and strengthen messaging for university admission applications. •	Managed various client timelines to ensure they met project goals and deadlines.  07/2016--06/2023       English Teacher, PYLUSD – Placentia, CA •	Designed and managed projects for 170+ clients each year, utilizing various strategies to meet portfolio goals and facilitate growth based on data analytics, resulting in a 98% pass rate on the AP exam. •	Applied user-centered design principles to create accessible engaging curriculum and instructional modules, both online and in-person, which included detailed and ample editorial feedback.  •	Differentiated strategies to communicate complex ideas in a clear manner and analyzed data to refine instruction.  •	Produced multimedia content for online learning and internal professional development training sessions. •	Managed large-scale projects with cross-departmental collaboration and tight timelines.Picture
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  • Hi, I'm Desi
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